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Sample preview. Northbank Electrical is a fictional business, used to show what you'd receive.
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Prepared for Northbank ElectricalThursday 8 October 2026

Hi Sam. Here's a better version of your website.

Drafted from the content on northbankelectrical.com.au (fictional), then reviewed and refined by Jordan. Drag the slider to compare.

  • Reviewed by Jordan Elphick
  • Private link · not indexed by Google
  • Recommended plan: Super Eddy
northbankelectrical.com.au
← Before After →

Concept only. The final design is refined with you, using your own photos and logo.

On a phone

Where your customers decide.

People looking for an electrician are often on a phone, sometimes standing in a dark kitchen. The concept puts the two things they need, what you do and how to reach you, on the first screen.

Jordan Elphick

A note from Jordan

Elphick Digital · Newcastle NSW

Personally reviewed

Hi Sam,

Thanks for sending through Northbank Electrical. Your current site already has the raw material: a solid list of services and a clear sense that you're a local, licensed team. It just isn't organised to help someone decide quickly.

The concept keeps your content and changes how it's arranged: one plain line about who you help, a phone button that's always one tap away, and a short quote form that asks what kind of job it is so you can prioritise call-backs.

To be upfront: the first draft was generated with AI from your existing site. I've reviewed it, rewritten the headline, regrouped the services and taken out a couple of things that weren't right for an electrician. Everything you see here has been checked by me.

If you'd like to make it real, book a 20-minute call below. No pitch. If we're not the right fit, I'll tell you.

Jordan

Jordan Elphick · hello@elphickdigital.com.au · 02 4095 2030

What we found

Three things holding your current site back.

Clarity

01 · Position

What we saw

The homepage opens with “Welcome to our website!” and a long paragraph. A visitor can't tell in a few seconds what you do best or who you do it for.

In the concept

A one-line statement of who you help, with your four core services directly underneath.

Conversion

02 · Convert

What we saw

There's no phone number on the first screen, and the only enquiry option is a “click here to email us” link.

In the concept

Tap-to-call that stays visible on mobile, plus a three-field quote form that asks for suburb and job type.

Search

03 · Scale

What we saw

Every service sits in one paragraph on one page, so there's nothing specific for Google to match to a search like “switchboard upgrade”.

In the concept

A dedicated page for each core service, with clear headings and local detail. No ranking promises, just a clear structure for search engines to understand.

What this maps to

We'd recommend Super Eddy.

This concept is a six-page site: Home, four service pages and Contact. Super Eddy's 30 launch credits cover about 10 pages, so the full redesign is included, with $0 setup. Then Eddy keeps improving it, one considered change at a time, and Jordan checks each one.

Prefer to start lighter?

Eddy is $77/mo for your first 12 months (launch offer), then $129/mo, $0 setup: hosting and care, a monthly health note, changes from $89 each, and a redesign after 36 months.

Recommended for Northbank

Super Eddy

Improves your site every month.

Normally $249Launch offer price $149/mo

for your first 12 months, then $249/mo

$0 setup · AUD

Everything in Eddy

  • Hosting, SSL and daily backups
  • Uptime and security watch, and updates
  • A monthly plain-English health note
  • Broken-link and form fixes
  • Speed and accessibility fixes, drafted by Eddy each month

Plus a monthly improvement pack

Drafted by Eddy → checked by Jordan

  • 4 Google Business Profile posts a month
  • 4 social posts a month (Facebook and Instagram)
  • Review requests (link and template)
  • A monthly headline test, with an honest report when a result isn't clear
  • A monthly enquiries report (forms, bookings and chat leads, with phone and email taps shown separately)
  • One drafted improvement a month
  • A monthly SEO tune-up
  • Lead reply drafts (Eddy drafts a reply to each new enquiry; you send it from your own email)

Plus 2 Update Credits a month for anything else you need. We improve it every month, and you can ask for more.

What the first months could look like · illustrative, agreed with you

  1. Month 1Test “Get a quote” against “Book an electrician” on the main button.
  2. Month 2Add a short FAQ to the switchboards page.
  3. Month 3Set up your review-request link and add recent job photos.
Start Super Eddy now Book a 20-minute call first

Secure checkout with Stripe

Worth considering: Eddy after hours $59/mo · $0 setup

Answers after-hours questions from your own site content and sends you the person's details.

12-month minimum, then month to month with 30 days' notice. The site is licensed to you while you're subscribed, with a buyout available any time (unpaid minimum-term months plus an ownership fee); your logo, photos, words and domain name are always yours. Pay yearly and get one month free. $0 setup covers your full redesign, using your plan's launch credits (18 on Eddy, 30 on Super Eddy, 45 on Eddy Max; a page uses 3), plus tracking, redirects and one revision round. Card on file, first month paid upfront, and a signed 12-month minimum before build work starts. Launch pricing. Lock it in for your first 12 months. We never promise rankings, enquiries or test wins.

Make this real.

Book a 20-minute call, or start today.

On the call we'll walk through the concept, answer your questions and confirm scope. No pitch. Already sure? Start Super Eddy now and we'll be in touch within one business day to kick off.

Book a 20-minute call Start Super Eddy now · $249/mo

Secure checkout with Stripe

$0 setup · AUD · 12-month minimum

Prefer the phone? 02 4095 2030, Mon–Fri 8am–5:30pm.

Jordan Elphick

20-minute concept call

Pick a day

Available times (Sydney time)

Mock scheduler for this preview · bookings run on Cal.com

Book a call Start Super Eddy now

Northbank Electrical

Start Super Eddy

Super Eddy plan
Normally $249 $149/mofor your first 12 months, then $249/mo
Setup
$0
Due today (first month, upfront)
$149
Pay yearly instead
1 month free

40% off your first 12 months. Limited-time launch offer. Limited spots, 10 remaining

Card on file, first month paid upfront, and a signed 12-month minimum before build work starts. Launch pricing. Lock it in for your first 12 months. All prices in AUD. This is the total you pay.

Super Eddy has a 12-month minimum, then runs month to month with 30 days' notice. The site is licensed to you while you're subscribed, with an optional buyout. Your logo, photos, words and domain name stay yours.

Continue: your details and agreement

Secure checkout with Stripe

Next: your details, the 12-month agreement, then your card. Nothing is charged until the last step.