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Terms

Draft, 8 October 2026

These terms cover this website, the free concept, and the plans and packages Elphick Digital (ABN 27 169 618 077) sells. If you sign a written agreement with us for a project, that agreement takes priority where the two differ.

Prices and GST

All prices in AUD. This is the total you pay. Elphick Digital isn't registered for GST, so no GST is charged. The price you see is the total. Prices on this site can change; the price in your written quote or agreement is the one that applies to you.

The free concept

  • It's free and you're under no obligation to buy anything.
  • It's drafted with AI from your website's public pages and your answers, then reviewed by Jordan. It's a starting point, not a finished design.
  • We send it as a private link. We may decline a request, for example if it's outside what we do, and we limit how many we take each week.
  • You confirm you're allowed to share the website and details you send us.

Monthly plans

  • Setup. Setup is $0 on every plan and on Eddy after hours. It covers your full redesign, using your plan's launch credits (18 on Eddy, 30 on Super Eddy, 45 on Eddy Max; a page uses 3), plus tracking, redirects and one revision round. The conditions: card on file, first month paid upfront, and a signed 12-month minimum before build work starts.
  • Launch pricing. Your plan price is locked for your first 12 months. After that, prices can change.
  • Update Credits. Changes you ask for use Update Credits (Eddy: pay per change, Super Eddy: 2 a month, Eddy Max: 3 a month). One credit is one change to one existing page section: up to 150 words of copy, an image swap, or a new section built from existing blocks. Handled through Eddy, our update service, and live within 2 business days. A new page is 3 credits. Integrations and new features are quoted separately. Unused credits roll over for up to 3 months (capped at 3x your monthly allowance) and lapse if you cancel. Extra credits, and every change on the Eddy plan, are $89 each or 5 for $349. Always free: fixing our own mistakes, and updating your contact details or opening hours.
  • Minimum term. Every plan has a 12-month minimum. After that it's month to month, and you can cancel with 30 days' notice.
  • Billing. Plans are billed monthly, or yearly upfront with one month free.
  • Licence. Licensed while you're subscribed. While you're on a plan, the website is licensed to you to use as your own. Elphick Digital owns the design and code.
  • Your content and domain. Your logo, photos, words and domain name are always yours, whether you stay or leave.
  • Leaving. When a plan ends, the website comes down unless you take the buyout.
  • Buyout. You can buy the website outright at any time. A buyout is any unpaid months left in your 12-month minimum at your current monthly price, plus an ownership fee. The ownership fee matches the one-off package for your plan (Eddy: Launch $1,990, Super Eddy: Establish $4,490 and Eddy Max: Scale $7,990). It drops 10% for each full year you've paid, down to 50% of the package price at most. Example: Eddy at month 12 is $0 left + $1,791 ownership fee = $1,791. We'll confirm your exact figure in writing before you decide. Once bought, the website is yours and Eddy's monthly work for it stops unless you keep a plan. After a buyout you choose one of three: Managed Hosting at $79/mo (no changes included; Update Credits $89 each); keep any Eddy plan at the normal full price ($129/$249/$499), without launch credits or the redesign refresh; or self-host, with a $290 handover fee. There's no discounted owner tier.

One-off website packages

  • Packages start from $1,990. Starting prices shown; final scope is confirmed before work begins. The scope, price and payment milestones are set out in your quote.
  • Unless your quote says otherwise, payment is 50% when work starts, 40% after the first review round and 10% before handover.
  • Once you've paid in full, you own the website we built for you. Third-party fonts, images or services keep their own licences.

Hosting for one-off builds

  • Hosting can't be waived on one-off builds. Choose Managed Hosting ($79/mo), or any Eddy plan instead.
  • First 30 days free, then 12 monthly payments. Billing starts on day 31, when the 12-month minimum begins. After that, it's month to month with 30 days' notice.
  • Billed monthly in advance, or annually upfront.
  • After the term, you can leave with your code and files for a $290 handover fee.

Referrals (Send Eddy round)

  • Who can refer. Clients on a paid plan, our earlier website clients and local partners such as accountants and bookkeepers, using the link or code we give them. Receiving a free concept on its own doesn't earn anything.
  • What clients get. 2 Update Credits for each business they refer that becomes a client. We add them to the referrer's account by hand, and they need to be used within 6 months of being added. They have no cash value and lapse if the referrer's plan ends.
  • Earlier clients and partners. No cash, gift cards or credits: Jordan thanks them personally.
  • When it's earned. After the referred business has signed the 12-month agreement and its 3rd monthly payment has cleared. If it cancels, or a payment is refunded or charged back, before then, there's no reward.
  • Limits. Up to 5 rewarded referrals per referrer in any 12 months. You can't refer your own business, or another business that shares your website domain, email, ABN or card. A business that was already our client isn't a new referral.
  • The new client. Nothing extra while the launch offer is on (the offer and referral rewards don't combine for the new client). After the launch offer ends, a referred new client gets 3 bonus launch credits, up to the 45-credit limit on launch credits.
  • How links work. The first referral link someone uses is the one that counts, for 90 days. You share your link yourself: we never email or message the people you send it to.
  • Sharing a concept. You can share the before and after of your own concept once we've confirmed the business is yours. Sharing a concept doesn't earn a reward unless you're a client sharing your own referral link.
  • Changes. We can change or end the referral programme with notice on this page. Rewards already earned are still honoured.

What you agree to

  • Give us accurate information, and feedback and content when we need them.
  • Only send us content you have the right to use.
  • Pay invoices by the due date.
  • Don't misuse this website: no attempts to break in, overload it or scrape it.

What we promise, and what we don't

We'll do the work with reasonable care and skill. We don't guarantee search rankings, traffic, enquiries or any other business result. Nothing in these terms limits your rights under the Australian Consumer Law.

Unless you ask us not to, we may show the work we've done for you in our portfolio, naming your business.

Governing law

These terms are governed by the laws of New South Wales.

Questions

Email hello@elphickdigital.com.au or call 02 4095 2030. See also our privacy policy.